Skills
Art Direction
Creative Direction
Concept Development
Digital Design (UI)
User Experience (UX)
Prototyping
Design Systems
Photography

Being an art director for 7 years of freelancing, part-time and full-time work, helping clients express themselves through design, I’m interested in designing Digital products, working with marketing campaigns, and user interface design(UI).

2022 - PRESENT

YALLA TECHNOLOGY

Creative Manager

• Conceptualized, developed, and produced creative content for print and
digital materials including posters, flyers, brochures, signage/banners, t-shirts,
promotional items, newsletters, and presentations.
• Optimized graphics for website and social media accounts, contributing to the
development and implementation of department strategy.
• Guided the company's media agencies and partners to define and implement
the company's brand visual language across all campaigns resulting in YOY
growth of 30%.
• Conducted marketing campaigns with visual assets and brand guidelines for
YallaChat app resulting in 10+M downloads and over 30M views on social media
platforms.
• Provided art direction for Age Of Legends, creating trailers and producing
visual assets from printing to digital production resulting in 30% increase in
downloads and user accquisiotn.
• Managed public speaking and PR relations by writing content for media press
releases and copywriting for social media and ads.

2021 - 2022

AWSTREAMS (AGENCY)

SENIOR VISUAL DESIGNER

• Developed cutting-edge visual concepts for over 120 campaigns, spanning
print and digital platforms
• Delivered tailored solutions for client advertisements, social media, and
print/web needs
• Created custom illustrations and iconography for clients and social media
advertising
• Designed landing pages to drive lead generation for third-party clients

2020-2021

I-GEEKY (AGENCY)

Creative Manager

• Led design team at I-geeky for various clients' social media campaigns,
websites, and creative ads
• Acted as digital arm for "Huawei Egypt" providing visual assets for events,
landing pages, and lead generation campaigns
• Created packaging designs, illustrations, and UI design for digital e-commerce
websites

2019 - 2020

MAKER FAIRE

Creative Manager

• Leading a design team for maker faire cairo through out producing creative
copies, digital designs and printings for the event.
• Create packaging designs for giveaways and logistical assets.
• managing the design process for web and social media platforms.
• Conceptualizing and executing the branding for the Event and keening on
keeping the branding tone.
• Social media campaigns with attractive user engagement and CTA helped us
to sell more than 12,000 tickets.

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Email

islam.abdlaziz@gmail.com

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